Turning casual players into regulars
John Bushell believes that one of the key drivers in generating future success for the tennis industry will be through enticing occasional tennis players to pick up their rackets more regularly. The eighth annual Sport England Active People Survey, published in October 2014, revealed that 384,000 people played tennis at least weekly in the previous 12 […]
Coaches urged to seize opportunity
The head of the British Tennis Coaches Association believes a new focus on parks tennis bodes well for his membership Lawn Tennis Association chief executive Michael Downey has made delivering tennis in parks a priority and Royston Kymberly, the National Manager for the BTCA, says facilitating public courts will not only help increase participation but […]